Tag: Business

The Strategy Triad

“Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win” ― Sun Tzu, The Art of War If I asked you what your organization’s strategy is right now without

Posted in Business Operations, It's Business Tagged with: , , , ,

Are You Selling HVAC Service, Or a Used Buick?

Are you selling HVAC service or a used Buick? Call me cynical, but I’ve always lumped salespeople into one of two groups; those that sell using knowledge, and those that sell using the double handshake.  In my opinion both sales

Posted in It's Business Tagged with: , , , , ,
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